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Itchy, Scratchy, Licky Dogs: The Definitive Guide

A dog with a ball in its mouth running outside.
A dog with a ball in its mouth running outside.

1. Internal Factors

Year round itchy, scratchy, licky all the time symptoms, regardless of changes in environmental conditions, are usually from internal factors.  80% of your dog's immune strength comes from their gastrointestinal system. Your dog's health is dictated by the complex balance of the microbiome in their gastrointestinal system. Microbiome (micro-microscopic; bios - "living organism")  consists of fungi, viruses, bacteria, protozoa, etc

2. External Factors

Environmental symptoms seem to come and go rather than a constant disruptive condition.  These are conditions you control on the outside of your dog.  An easy solution to remember is to use organic, natural products whenever possible.

A dog in a field of grass at sunset.
A dog in a field of grass at sunset.

A. Yeast Imbalance

Common causes of Yeast Imbalance:

• Antibiotics, steroids and other pharmaceutical medications destroy the natural balance of good and bad bacteria in the digestive system. This creates a perfect breeding ground for fungi/yeast imbalance
• Gastrointestinal Disorders such as IBD and those caused by pathogens and organisms disrupt and damage the delicate balance in the gut.
• A history of diarrhea, vomiting and eating disorders. Weak Immune System 
•High, Starchy filled carbohydrate diets
• Sugar 
• Low quality protein

Small dogs wearing a medicine hat.
Small dogs wearing a medicine hat.

B. Ingredient Sensitivity

Ingredient Sensitivities can be minimal or extreme and usually do not need to involve a series of complex testing. 

Ingredient sensitivity may be the culprit if your dog does not have symptoms typically associated with Yeast Imbalance or has more of the symptoms below.  

• Constant Itching & Scratching 
• Itchy Rear End 
• Joint inflammation/ limping 
• Gastrointestinal Problems 
• Chronic Diarrhea 
• Chronic Gas 
• Foul Breath 
• Chronic Ear Infections without other Yeast Imbalance Symptoms 
• Hot Spots and Rashes

Sensitive dogs often exhibit itchy, scratchy behaviors to the following:

• Fleas - some sensitive dogs may be allergic to the bites of fleas 
• Pollen count 
• Fresh Grasses  
• Harsh Chemicals - replace with natural, organic products 
• Insecticides  
• Fertilizers  
• Floor Cleaners 
• Carpet Shampoos 
• Laundry Detergent 
• Dog Shampoos


Our dog food and dog treats are handmade with unadulterated and organic human-grade ingredients. They are air dried / dehydrated and contain zero additives. 


All of our ingredients are from sustainable and humane farmers and ranchers. Our products grown without GMO's or harmful chemicals.


by hand in our own custom built restaurant quality facility. USDA registered, FDA licensed and sold in eco-friendly packaging.  


We made the list of "MOST TRUSTED DOG FOOD 2021" by Truth About Pet Food. 

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